How Benchmark Hydroponics streamlined operations with Magestore POS
Hydroponics supplies
Australia
1 webstore & 1 physical store
Magento Open Source
Benchmark Hydroponics, co-founded by Brandon Tailor along with his father and brother, has established itself as a prominent name in the hydroponics industry. Located in Australia, the company prides itself on offering an extensive range of hydroponics supplies and expertise, catering to both beginners and seasoned enthusiasts in this field. Their commitment to providing high-quality products and excellent customer service has been pivotal in their growth and popularity among the hydroponics community.
A tale of two systems and discovering the right solution
When Benchmark Hydroponics embarked on their adventure, they envisioned a seamless integration of online and in-store experiences. Yet, the company faced significant operational challenges due to the use of disjointed systems.
Benchmark Hydroponics initially operated an online store on Shopify and utilized Vend for their point of sale (POS) needs. This setup led to synchronization issues, particularly with inventory management, resulting in inaccurate inventory information. Such discrepancies hindered the efficiency and reliability of their business operations, affecting customer satisfaction and trust.
”Our inventory was a mess, frankly. What was shown online and what was on our shelves just didn't match up. We quickly realized the complexity of managing thousands of products across different platforms was not just a challenge; it was a major roadblock.
Brandon Tailor, Founder of Benchmark HydroponicsHydroponics Supplies | Australia
Given the complex nature of their products, which include thousands of items and variants, the need for a more robust and integrated solution became apparent. Along with the switch to Magento, the founders desired a POS system that could connect their online and in-store operations smoothly.
Magestore POS: A seamless integration
Upon evaluating several POS systems, Benchmark Hydroponics chose Magestore POS for its intuitiveness, user-friendly interface, and reputable standing in the market. Magestore POS, being native with Magento, offered a unified platform that effectively streamlined sales operations. This integration allowed for accurate tracking of inventory, sales orders, and customer information, all in one centralized location.
“It cut out the middle man and made running our business easier. Finally, our inventory, customers, and sales orders data were in one place, correctly synced,” highlighted Brandon.
This integration not only streamlined operations but also reinstated their confidence in providing accurate information to their customers.
Beyond the product: Unparalleled support
The support received from Magestore’s team became a cornerstone of their success.
Brandon recalls, “Posting a message on Slack, I expected a wait. But our business analyst Jessie was there to respond immediately. That’s how you retain customers.”
This level of support was a breath of fresh air, contrasting sharply with their past experiences.
“The Magestore team’s responsiveness was consistently impressive, and they handled installation and issue resolution remarkably quickly. Their team gets it. For any retail business navigating the complexities of today’s market, that’s invaluable.”
Summary
The implementation of Magestore POS transformed the operational capabilities of Benchmark Hydroponics, enabling the business to centralize data and operations effectively.
The excellent product features, coupled with outstanding support from the Magestore team, have not only streamlined sales operations but also fostered a strong sense of trust and satisfaction among the staff and customers of Benchmark Hydroponics.
”Magestore POS was our ideal solution for seamlessly integrating our new Magento website and POS system. Having everything in one place has simplified our workflow significantly! The Magestore team’s responsiveness was consistently impressive, and they handled installation and issue resolution remarkably quickly. We look forward to further collaborations with Magestore in the future.
Brandon Tailor, Founder of Benchmark HydroponicsHydroponics Supplies | Australia
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